New corporate photography was taken of Astarte Capital Partner‘s London team at their offices in South Kensington. Their fantastic offices afforded an excellent backdrop for the portraits, and provided a choice of images for their website and other materials –
Its always been true since the days of film, if you can get a good business portrait to support an article then a magazine or newspaper will always run it bigger, a simple headshot is fine but its generally printed like a passport photo, A more considered image with an interesting background will be printed large giving your company better PR and exposure.
Above photograph featured in Private Equity International
Contemporary photographic content is constantly evolving and it’s important for me as a professional photographer to hear the latest views from leading companies, agencies, publishers and editors.
Last week, I booked myself on a commercial photography weekend with Magnum Photo, where The FT Weekend Magazine, Diana Markosian (World Press Photo Award Winner), ‘Barbara’ the lifestyle/advertising and design agency and ’Shoot Europe,’ a production company whose clients include Nike, shared their opinions on how brands can best use pictures and video to stay fresh and contemporary. We also discussed emerging trends in digital content.
While each had their own opinion, all the contributors agreed the need for strong-yet-considered photography that is consistently presented across all forms of communication, from websites to corporate reports, marketing materials, blogs and social media feeds.
They also stressed just how important it is to be able to understand and work within a brief – usually working alongside journalists and publishers – to produce results that photographer and client are happy with.
I’d love to discuss over a coffee how to produce stand out photographic imagery in the real world of tight deadlines, restricted budgets and clients with very strong opinions and working habits.
Please get in touch and we can meet at your convenience.
Best wishes, Douglas
020 7193 9446
Commercial photographic content is constantly evolving and it’s important for me as a professional photographer to hear the latest views from leading companies - Douglas, photographer
Good to see one of Piranha’s photographs taken last week at a company conference event being used to bring to life a LinkedIn post by the client.
The networking event was an opportunity for the private equity company to bring together a broad range of digital leaders and to discuss the current happenings in the industry.
Piranha was commissioned to take a professional head shot of a barrister for use on their website.
After the photo shoot Piranha supplied a website of photographs to select from, and then ‘cut out’ in PhotoShop the chosen image so that this could be placed on the company’s website background and match to the rest of the images style.
Equistone (one of Piranha’s private equity clients) commission regular photo shoots to capture staff portraits and these are used on their website and across other PR and marketing materials. Here you can see various LinkedIn update posts.
A strong corporate portrait can be provided to the press along with a press release when making a company announcement. A professional photograph is much more likely to be printed with the accompanying story.
The images taken during the photo shoot can also be used for pitch documents, marketing materials, LinkedIn and the company website.
Portraits taken for production company at their London offices of staff members –
Additional portraits taken on new joiners to this barrister’s chambers, so that their photographs could be added to the website. Here you can see a small selection of the photographs –
