Piranha are regularly commissioned for staff photography of this private equity company. Directors and staff members have their photographs taken for use on the website and else where for marketing materials –

LinkedIn portraits can be extremely useful for marketing.   Good to see one of our photographs being used to accompany a LinkedIn post this week.

Congratulations to Inflexion on their 20th anniversary – A private equity company I have been working with for many years now, the corporate photography has changed and developed over the years, leaving behind the more formal look, and progressing to the contemporary approachable identity seen today on the new website. The brief from the design agency was to capture the personality of the subject, shown within the context of their new Marylebone offices. This required soft lighting from a large Elinchrom flash to light the subject but allow the ambient light either from the windows or even the rooms beyond to be on a parity. The depth of field was to be shallow too, so that the background was distracting in the image, I used my Leica Noctilux which has exceptional properties not least its fast aperture for that signature look. As always time with each person is limited but everything is set up prior to the subject arriving with test shoots and client approval, this means the time with the busy director etc is as efficient as possible.

and another one here –

Silverfleet use Piranha’s  portraits of their staff to illustrate their LinkedIn posts,
to keep their followers up-to-date with news about the business.
Piranha regularly photographs employees for the company,
and provide images for their website and other materials.

New corporate photography was taken of Astarte Capital Partner‘s London team at their offices in South Kensington. Their fantastic offices afforded an excellent backdrop for the portraits, and provided a choice of images for their website and other materials –

LinkedIn Recommendation –

Its always been true since the days of film, if you can get a good business portrait to support an article then a magazine or newspaper will always run it bigger, a simple headshot is fine but its generally printed like a passport photo, A more considered image with an interesting background will be printed large giving your company better PR and exposure.

Good to see one of Piranha’s photographs taken last week at a company conference event being used to bring to life a LinkedIn post by the client.

The networking event was an opportunity for the private equity company to bring together a broad range of digital leaders and to discuss the current happenings in the industry.

Equistone Private Equity Company Website (one of Piranha’s private equity clients) commission regular photo shoots to capture staff portraits and these are used as LinkedIn photography, on their website and across other PR and marketing materials. Here you can see various LinkedIn update posts…

A strong corporate portrait can be provided to the press along with a press release when making a company announcement. A professional photograph is much more likely to be printed with the accompanying story.

The images taken during the photo shoot can also be used for pitch documents, marketing materials, LinkedIn and the company website.

Piranha was commissioned to take photographs across Europe and these were featured in the company’s annual review document. The profile photographs were also used on the business’s website and in other marketing materials.