Pictured above is Naomi who is setting up a new business cooking to raise money for charity.
Brand Photographer London and Oxford – Brands Spend Big at Easter
We wish you a very Happy Easter from everyone at Piranha Photography.
For large consumer brands, Easter marks the first major opportunity since the Christmas holidays to promote their goods and services. It is one of four key sales seasons in the UK calendar, generating over £2 billion in consumer spending.
These days, it’s not just big businesses that are highly brand aware. As part of our Easter celebrations, we are featuring three smaller Oxford-based clients who commissioned our photography to help promote their brands.
The Charitable Chef (www.thecharitablechef.com) is a not-for-profit food service organisation run by Naomi Hargreaves, a professional chef who caters for private lunch parties, picnics, christenings, afternoon teas, freezer filling or anything else her customers need in West Berkshire, Oxfordshire, Hampshire and Wiltshire. All the profits from Naomi’s services are donated to a chosen charity, which this year is the Winchester branch of the Samaritans.
The photograph above is of Tessa who is helps people to develop their public speaking abilities.
Articulate Oxford (www.articulateoxford.com) while based in Oxford works nationally and internationally with academics, professionals and business people to help them develop their public speaking abilities. The business was founded by Tessa Rea who has 30 years’ experience in legal advocacy and the teaching profession. Tessa has distilled the essentials of confident spoken communication into tailored training programmes, enabling her clients to develop their ‘natural voice’ and speak with greater clarity and impact.
Photograph of James who creates beautiful sustainable gardens in Oxford.
James Kemp Garden Design (www.kempgardendesign.co.uk) is run by James Kemp, an award winning garden designer who enables his clients in the Oxfordshire area to create beautiful sustainable gardens and outdoor spaces which are in keeping with their surroundings and thrive in harmony with nature.
Top Tips for Brand Photography
Most smaller organisations depend heavily on the experience and personal appeal of their founders to drive their brand marketing.
It’s therefore essential that our photographs capture the founders at their best, projecting an image that is both professional and approachable. Ultimately, the images need to show the founder is trustworthy and dependable, and a good person to work with.
Where the photographs are taken naturally plays a key role in selling brand messages, be it a beautiful kitchen, garden or the familiar stately walls of an Oxford college.
While these settings might be naturally photogenic, they and the subjects will still need to be sensitively lit and the images carefully composed, as will the use of any props photographed during the session, which must be in good condition and also well chosen.
We are mindful that our images will need to work on a variety of media including websites, social media and LinkedIn accounts, and in printed materials. During a photo shoot we will aim to create for the client a library of appealing images.
However, during the shoot we will be looking for ‘perfect shot’ that communicates the essence of the brand and its founder, reducing the need for explanatory text.
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Professional corporate photographer, providing company headshot photography and video for businesses in London, the rest of the UK and Europe. Piranha are commissioned by FTSE100 companies and start-ups alike, for numerous projects, covering a wide range of work and styles. Portraits and office photography for use on websites, events coverage and PR shots for press and publications, as well as Board and location photography for annual reports. Using top of the range Leica cameras and lenses. We process the images promptly and to an extremely high standard.
