New Website Photography for Harley Street Doctor at London Consulting Rooms
The photography brief was to take warm approachable website photography of the medical team shown here.
They wanted the photographs to convey a sense of context as the images were taken in the Doctor’s Harley Street consulting rooms and would be used on the new website.
Taking the photographs on the day
The photographic equipment was setup in their new office and test shots taken, then when all was ready, we invited the doctors in for their portrait to be taken. This meant that no one was left sitting motionless for 20 minutes while reflections in the window were removed by altering the angle of the flash, and the flash power was adjusted to balance the ambient light in the room and to make the portraits seem more natural, and less ‘flashed’.
We varied the poses to give visual interest on the website and paid attention to the ratio of the image to be used on the website so that the important elements remained in the frame.
Amongst the images taken on the day were the individual portraits and also images of the doctor speaking to a patient. Finally photographs taken in the street outside where we could capture the Harley Street sign and again give context and a sense of the London location.
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